AOSHOW × Jiaxing Nanbei Lake Cultural Travel Lighting Project
Light up the mountains, seas and lakes with smart lights to create a new immersive night tour experience.
Zhejiang Jiaxing Nanbei Lake Scenic Area, located in Gan Pu Town, Haiyan County, Jiaxing City, is a characteristic tourist destination that integrates the natural landscape of mountains, seas and lakes with the history and culture of the south of the Yangtze River.
In November 2023, Nanbei Lake launched the "Dream of Shichuan" immersion-style mountain, sea and lake live performance light and shadow show, using natural landscapes as the stage, combining lighting art, digital projection, music performance and cultural stories to create an immersive night tour experience.
* * Shenzhen AOSHOW Optoelectronic Technology Co., Ltd. (AOSHOW)* * participated in the South and North Lake cultural tourism lighting project, providing LED outdoor landscape lighting products, AS-SDMX master control, AS-832M Art-Net sub-control and on-site lighting debugging technical support, helping the construction of night lighting and digital lighting experience in scenic spots.
1. project background: let mountain lake landscape glow night charm
Nanbei Lake has a unique landscape environment and rich Jiangnan cultural resources. Based on the local history and culture, "Dream of Poetry" combines holographic imaging, structural projection, laser and real-life performing arts and other technologies to build a 3.5-kilometer night tour route.
The whole light and shadow show includes five major theme areas: "Gao Shi Ya Ji", "the sun and the moon are rising", "Wu men fishing flute", "lake swinging misty rain" and "Xiangqu water residence". A total of 27 immersive scenes are set up, allowing tourists to enjoy the night scenery of mountains and rivers while walking and feel the integration of traditional culture and modern digital technology.
For this kind of cultural tourism project, the lighting not only undertakes the function of landscape lighting, but also guides the tourist route, creates the environment atmosphere and enriches the important part of the night visual level.
AOSHOW combines the outdoor lighting and digital control requirements of scenic spots to provide LED tree lights, wall washing lights, buried trail lights, line lights and supporting intelligent control equipment. Through different combinations of lamps, AOSHOW can meet the lighting applications of natural landscape, building facade and trail space.
2. Project Challenge: Outdoor Lighting System in Complex Landscape Environment
The South and North Lake Cultural Tourism Lighting Project involves lake shores, mountains, trees, pavilions and trails around the lake. Different regions have different requirements for lighting products and control methods.
The outdoor environment is complex. The scenic area is close to Hangzhou Bay. Rain, humidity and seasonal climate change have higher requirements on the structure, waterproof performance and electrical reliability of lamps. It is necessary to select suitable outdoor lighting products according to the installation environment.
Ecological and visual coordination. Landscape scenic spots not only need to highlight the natural landscape, but also should avoid excessive lighting. Lamps and lanterns need to reasonably control the beam angle, brightness and illumination direction to minimize glare and unnecessary light spillover.
Light points are scattered. The night tour route of the scenic spot is long, and the lighting equipment is distributed in different landscape areas. It is necessary to reasonably plan the controller, communication line, power supply and installation location to reduce the wiring complexity.
High scene control requirements. Landscape lighting must balance everyday visitor experience with the atmosphere of themed performances, achieving brightness adjustments and scene transitions across different areas through appropriate lighting control strategies.
3. partition application: LED lighting and natural landscape depth integration
1. Baogongdi Lake Shore | LED Tree Light and Line Light
Baogong dyke is a representative lakeshore landscape area of Nanbei Lake.
In lakeshore lighting applications, LED light tree spotlights highlight the contours of trees and canopy levels through appropriate projection angles, allowing natural vegetation to present a soft, three-dimensional light and shadow effect at night.
LED line lights are used for landscape structure and local contour lighting, with continuous light to enhance the extension of the lake shore space.
The lighting design focuses on coordination with the natural environment, and forms a layered night landscape by properly controlling the brightness and projection range.
2. Walk around the lake | LED buried lights guide lighting
The trail around the lake is an important tour line connecting different landscape areas.
AOSHOW provides LED buried trail lights for local route guidance and basic lighting.
Through reasonable light position arrangement and light direction control, it provides clear and soft night walking tips for tourists, while reducing direct glare.
According to the on-site control scheme, the brightness management can be carried out on different trail areas, so that the lighting can meet the needs of scenic spots and operation.
3. Mountain building | DMX512 wall washer lamp with contour lighting
Nanbei Lake has pavilions, corridors and other landscape buildings with Jiangnan characteristics.
For the building facade and local structure, DMX512 LED wall washer and line lights are used for lighting.
Through the beam angle, brightness and color configuration, highlight the outline of the building, facade level and traditional architectural texture.
When the installation conditions are met, the hidden installation method can be adopted to achieve the effect of "seeing the light but not the light" as much as possible, so that the light and the architectural landscape can be naturally integrated.
4. Intelligent Control: AS-SDMX and AS-832M Art-Net Systems
In large-scale scenic lighting projects, the stability and management convenience of the control system are very important.
AOSHOW provides AS-SDMX master control and AS-832M Art-Net sub-control, and supports lighting zoning and digital control system configuration according to engineering requirements.
AS-SDMX Master: According to the specific equipment and system scheme, it can undertake the corresponding lighting playback, scene control and main control tasks, and provide control support for digital lighting equipment.
AS-832M Art-Net Sub-Control: It receives lighting control data via the Art-Net network and outputs corresponding digital control signals based on the device configuration, making it suitable for distributed lighting point control and multi-zone applications.
Combined with the network conditions of the project, lamps in different locations can be managed by regional control, reducing the complexity of long-distance low-level control signal wiring.
The system has the following application advantages:
Supports lighting control and management across different zones.
Brightness and dynamic scene can be set according to demand
Easy to control equipment and light point extension
Adapt to decentralized landscape lighting applications
Helps improve installation and post-maintenance convenience
At the same time, AOSHOW control equipment can be configured according to the model and protocol, and adapted to professional lighting software such as MADRIX and TouchDesigner, providing more choices for digital lighting design and control.
5. on-site commissioning: from product supply to actual lighting effects
AOSHOW not only provides LED lamps and control equipment, but also pays more attention to the application performance of products in real engineering.
In the lighting project of Nanbei Lake, AOSHOW participated in the on-site lighting debugging and technical support, and cooperated with the project team to complete the application of relevant lamps and control equipment.
Mainly includes:
Lamp test: Check the power supply, lighting status and basic control functions of LED products.
Control Configuration: Cooperate with controller connection, relevant signal setting and light point configuration.
Light effect adjustment: Optimize lamp brightness, illumination direction, and scene performance based on tree, building, and trail environments.
Technical troubleshooting: Assist in solving problems related to field wiring, control signals and lamp response.
Through the combination of product supply and on-site technical support, it helps the lighting equipment to better adapt to the actual environment of the scenic spot and improve the efficiency of engineering application.
6. project value: to science and technology light and shadow to empower the night tour.
The Nanbei Lake Cultural Travel Lighting Project reflects the application value of LED landscape lighting and intelligent control technology in immersive night travel scenes.
Through the combination of tree lights, wall washing lights, underground lights and line lights, the night landscape level of the scenic spot is enhanced to provide tourists with a richer landscape tour experience.
Through Art-Net intelligent control equipment and partition management scheme, it provides technical support for scenic spot lighting scene adjustment, equipment management and subsequent maintenance.
With the continuous development of night tour contents such as "Dream of Shichuan", Nanbei Lake gradually enriches night cultural tourism products and drives the surrounding night consumption.
Relevant public reports show that since August 2024, the Nanbei Lake Scenic Area has received more than 37100 tourists for night tours, driving economic revenue of more than 2.5 million yuan. This is the result of the development of the overall night tour of the scenic spot, reflecting the market potential of the night travel scene.
For cultural tourism engineering customers, high-quality lighting projects not only need good visual performance, but also need professional products, reliable control and perfect engineering technical support.
AOSHOW was established in 2016 and is headquartered in Pingshan, Shenzhen. It focuses on LED creative lighting, digital pixel control and intelligent lighting technology, and provides comprehensive services from product research and development, manufacturing, OEM/ODM customization to control system configuration and on-site debugging support.
In the future, AOSHOW will continue to deepen its efforts in the fields of night tours, 3D solid matrix, outdoor building lighting and digital interactive lighting, providing professional products and technical solutions for global lighting designers, engineering contractors and system integrators.
AOSHOW - Light and shadow as media, quality as the foundation.
Let light and shadow merge into mountains and rivers, and let science and technology empower cultural tourism.
Company Name: Shenzhen AOSHOW Optoelectronic Technology Co., Ltd
Brand name: AOSHOW
Contact: Alan Huang
WhatsApp / WeChat： +86 151-1233-3958
Official website: www.aoshowai.com
